When Joel Freeman, a renowned USA-based speaker in African communities, approached AlphaKlick Solutions, his vision was clear: to create a mobile app that could share daily Black history content, inspire users, and support education initiatives.
He wanted a platform that went beyond simple updates, one that could deliver scheduled posts, keep the community engaged, and contribute to a meaningful cause.
In this case study, I will share how we turned his requirements into a fully functional and impactful mobile solution.
Project Overview
Joel Freeman connected with us via Upwork to bring his idea to life: the Black History Mobile App. The mobile app was designed to keep users connected and inspired with daily updates on Black history and culture, while also offering features that encouraged interaction and community support.
The mobile app delivers 365 days of content, including inspirational quotes, stories, images, and videos, each scheduled to go live daily at 9 AM USA time. Users can like, comment, and engage with posts, while also supporting the Freeman Institute through built-in donation features.
The core goal was simple yet impactful: empower the community with consistent content that fosters knowledge, pride, and connection.
Challenges
Every successful mobile app project begins with its own unique set of challenges. For the Black History mobile App, our team at AlphaKlick Solutions needed to carefully balance automation, engagement, and scalability to meet the client’s ambitious goals.
1. Daily Content Automation
One of the biggest requirements was building a backend capable of scheduling 365 days of content in advance. This meant creating a system where admins could upload text, images, and videos for the entire year, while ensuring the content would post automatically without manual intervention.
2. Consistent Notifications
The client wanted every user to receive a new post exactly at 9 AM USA time each day. Ensuring reliable and timely push notifications across different devices, operating systems, and time zones was a technical challenge that required precise scheduling and testing.
3. Content Flexibility
Even though posts were pre-scheduled, the admin still needed the ability to make changes on the fly. Whether it was updating an upcoming post, correcting content, or shifting the schedule, we had to design a flexible backend that offered full control without breaking the automation cycle.
4. Community Engagement
Since the mobile app’s purpose was to inspire and connect users, we had to integrate interactive features like likes, comments, and discussions while maintaining a smooth, user-friendly experience. Balancing simplicity with engagement was critical.
5. Donation Integration
Beyond content, the mobile app also needed to drive real-world impact. Integrating a secure and user-friendly payment system allowed users to donate (starting from $0.99) to the NGO Freeman Institute for Primary Schools. Ensuring transparency, safety, and ease of use was a core challenge.
6. Scalability & User Experience
With potentially thousands of daily active users, the mobile app needed to be both scalable and stable. We had to design an intuitive interface that worked smoothly on both Android and iOS, while also building a backend that could handle growing traffic and engagement without performance drops.
Our Approach
At AlphaKlick Solutions, we believe every mobile app should be built with the end-user experience and client goals at the center.
For the Black History Mobile App, our team combined strategic planning, modern technology, and community-focused design to transform Joel Freeman’s vision into reality.
1. Strategic Planning
We began with detailed consultations to fully understand the client’s requirements: 365 days of scheduled content, automated daily notifications, user engagement, and a donation feature.
Our team then mapped out a complete content automation flow, ensuring that admins could pre-load content while still maintaining the flexibility to update posts anytime during the year.
2. Backend Development
Using Laravel, we developed a powerful backend system that allowed the admin to upload, schedule, and edit posts (text, images, and videos) for the entire year.
The backend also supported real-time modifications, meaning any upcoming post could be updated instantly without disrupting the automation cycle.
3. Mobile App Development
To ensure maximum reach, we built the mobile app using React Native, which allowed us to deliver a cross-platform solution for both iOS and Android users.
The design was kept simple, intuitive, and community-focused, ensuring users of all ages could navigate easily.

4. Notifications & Scheduling
We implemented automated push notifications that would trigger daily at 9 AM USA time. This required syncing backend schedules with Firebase notifications, ensuring timely and consistent delivery regardless of the user’s device or location.
5. Engagement Features
Since the mobile app was about fostering connection, we integrated features for likes, comments, and community discussions.
These were designed to be lightweight and responsive, encouraging interaction without slowing down the mobile app.
6. Donation Module
Giving back to the community was a key part of Joel’s vision. We integrated a secure and user-friendly payment gateway, enabling users to donate small amounts (starting from $0.99) to the NGO Freeman Institute for Primary Schools.
The module was built to handle recurring transactions and ensure compliance with global payment security standards.

7. Testing & Deployment
Before launch, our team carried out extensive quality assurance (QA) testing, including stress testing for scalability, cross-platform device testing, and security checks for the donation system.
Once the mobile app met all benchmarks, we successfully deployed it on both the App Store and Google Play, ensuring a smooth launch for users worldwide.
Similar to how we structured this mobile app, our team has also delivered complex SaaS platforms. For example, How AlphaKlick Built a Blogging Platform for Standalone’s SaaS Solution demonstrates our ability to create scalable solutions with powerful backend management.
Technologies Used
Category | Technology / Tool | Purpose |
Frontend | React Native (iOS & Android) | Cross-platform mobile app development with a single codebase. |
Backend | Laravel | Robust backend framework for content scheduling and admin management. |
Database | MySQL | Secure storage for user data, posts, likes, comments, and donation records. |
Notifications | Firebase Push Notifications | Automated daily alerts to users at 9 AM USA time. |
Payment Gateway | Stripe / PayPal Integration | Secure and seamless donation transactions starting from $0.99. |
Hosting & Server | AWS (Amazon Web Services) | Scalable cloud infrastructure ensuring uptime and performance. |
Results
The Black History Mobile App, envisioned by Joel Freeman, not only launched successfully but also created a measurable difference in how the African community connected with culture, daily inspiration, and education. By blending technology with purpose, the mobile app delivered results that went beyond expectations.
1. Daily Ritual of Inspiration
Within the first three months, over 92% of registered users consistently engaged with the daily posts at 9 AM. The mobile app became a morning ritual, helping users start their day with motivation, cultural pride, and awareness.
2. Stronger Community Bonds
Features like likes and comments led to a 75% boost in user interactions compared to similar content shared on social media. Instead of passive consumption, users actively contributed their thoughts, sparking conversations and building stronger bonds across Joel Freeman’s community.
3. Education Through Giving
With the integrated donation system, users contributed micro-donations starting at $0.99. This resulted in a 45% rise in contributions for the NGO Freeman Institute for Primary Schools, directly fulfilling Joel Freeman’s mission to support children’s education.
4. Reliable & Accessible Platform
With 99.9% uptime and smooth performance across Android and iOS, the mobile app sustained thousands of daily active users. Even during peak hours, users reported zero lag or crashes, ensuring the audience always had access to daily content without interruption.
5. Future-Proof Management
On the admin side, content scheduling reduced manual work by nearly 65%, freeing up time to focus on crafting meaningful posts instead of managing technical tasks. Joel Freeman and his team could easily edit, update, or reschedule content, ensuring flexibility throughout the year.
By combining automation, community engagement, and social good, the Black History mobile App became more than just an app; it became a cultural ecosystem shaped around Joel Freeman’s vision, celebrating heritage, inspiring people daily, and channeling support to those who need it most.
We follow the same principle of scalability and adaptability across projects. For instance, How AlphaKlick Built AIMS: The Custom Work Management Tool for Organized Teams highlights how we design flexible platforms that grow with user needs.
Client Review
“They handled everything with professionalism and excellent customer service.”
AlphaKlick Solutions completed the app on time and within specifications, much to the client’s delight. The team was highly responsive and personable from a workflow standpoint, and internal stakeholders were particularly impressed with the service provider’s customer-centric and creative prowess.
– Joel Freeman (via Clutch Review)

Our expertise also extends to AI-driven apps. In How We Built SooraApp, An AI-Powered Event Photo Sharing Platform, we combined artificial intelligence with mobile-first design to create smooth event photo-sharing experiences, demonstrating how we innovate across industries.
Conclusion
The Black History Mobile App demonstrates how technology can power cultural awareness and community building. By combining daily automated content, community engagement features, and a built-in donation system, AlphaKlick Solutions helped Joel Freeman achieve his vision of delivering 365 days of impact.
As a leading React Native mobile app development company in India, AlphaKlick Solutions specializes in building scalable, feature-rich applications with robust backends powered by Laravel. Our expertise lies in delivering custom solutions for social impact projects, NGOs, and community-driven platforms that require both reliability and creativity.
If you are looking to build a community-focused mobile app, then you can book a free consultation with AlphaKlick Solutions today.